Infa Group

Infa Group – InfaSecure Adapt More Infant Carrier has been selected as an ABA100® Winner for Design Innovation in The Australian Brand Awards 2023. The Australian Brand Award for Design Innovation [DES] recognises consumer products that offer a point of difference from their competitors through innovative product design.

“We’re proud to be able to bring practical safety and innovation to the families of Australia with our InfaSecure Adapt More Infant Carrier. In over 75% of cases in NSW, the Top Tether is used incorrectly due to it’s inconvenience. The InfaSecure Adapt More Infant Carrier has eliminated this issue with it’s innovative, patented base design, removing the need to re-adjust the top tether strap when placing or removing a child from the restraint. The InfaSecure Adapt More Infant Carrier is a perfect example of how Infa Group continues to bring innovation to market and solve problems for the consumer, whilst also ensuring that travelling with infants is safer, every trip and every day. This wonderful accolade provides our team with further motivation to continue to push the barriers and explore innovative product design.”
Matt Horsfall, CEO - Infa Group

Infa Group is an Australian family-owned and operated business. Infa Group pride itself on being devoted to the safety of children for over four generations, starting in 1955 and has remained Australian-owned & proud. Infa Group specialise in manufacturing safe, comfortable, stylish, and practical child restraints for the Australian and New Zealand market while certified to the Mandatory Australian Safety Standard AS/NZS1754. The Infa Group company first started in 1955, focusing on manufacturing safe products for children’s use. Infa Group continues innovating and designing products that guide and accompany customers in receiving safe, comfortable, and reliable restraints.

The Adapt More Infants Carriers’ core purpose is to safely transport Infants from Birth to approximately a large six-month-old or average size twelve-month-old. Transportation starts in the vehicle; however, with the infant carrier’s versatility, it can also engage in many different prams, creating a convenient travel system for the customer. The Adapt More Infant Carrier is the perfect example of how Infa Group continues to strive for innovation, comfort and convenience for the consumer. The Adapt More is designed to combat the misuse of the Top Tether Strap. The unique base installation offered on the Adapt More Capsule means that it should never have to be removed once the base is fitted. The Adapts innovative base installation is not the only key feature that the Adapt offers; the restraint also features ISOfix as well as the comfort inserts and premium covers, ensuring children are comfortable. The Adapt is extremely compact and happens to be one of the most compact Infant Carriers on the Australian market, making it easy to carry for parents that have their hands full. The Adapt is also aircraft approved and certified, as well as compatible with a large range of selected stroller brands for the consumer’s convenience.

For information about Infa Group, visit infagroup.com.au

Share: The Australian Brand Awards