Pure Life is a pet nutrition company that is proudly incubated in Australia, owned by Australia and made in Australia from major ingredients sourced from Australia. Their story starts with the simple belief: dogs deserve the same opportunity for happiness as our human loved ones. Pure Life’s mission is to promote companion animals’ well-being through innovative natural solutions that improve the pet’s health.

Pure Life identified the needs of consumers who are after complete health and premium options for their beloved pet friends. Pure Life Pet Nutrition crafts its Natural Boost Range of pet food, which is Australia’s first complete and balanced meal with a mix of freeze-dried 100% real meat and high protein kibbles to do the same for dogs and cats with the essential all-around nutrition that contributes to every aspect of their health and well-being. The unique offer provides the pets with all the essential nutrients that will nourish their growth and guard their complete health, filling a gap in the market that previously existed between premium/low-affordability and affordable/insufficient-quality offerings.

Pure Life Natural Boost range is expertly crafted to meet nutritional levels established by AAFCO Food Nutrient Profiles for pet growth, which is the global “golden standard”. The freeze-dried component of the mix retains the nutritional value of the single animal protein while enhancing palatability. The high-protein kibble is made from natural ingredients, free from grains and other unhealthy additives and enriched with superfoods. Pure Life’s Natural Boost Range pet food products are an innovative solution to offer pets essential all-around nutrition at a price that could be accepted as daily feed.

For information about Pure Life Natural Boost Range, visit purelifepetfoods.com.au