Mybio.life
Mybio.life has been selected as an ABA100® Winner for Product Innovation in The Australian Brand Awards 2025. The Australian Brand Award for Product Innovation [PIA] recognises innovative products that offer a point of difference from their competitors.
Launched on the App Store and Google Play, MyBio.life provides a secure, structured and user-friendly platform for individuals to capture every aspect of their lives. The app goes beyond simple document storage by offering nine comprehensive categories that include funeral and service details, legal and financial records, pet care instructions, eulogy creation, and personal messages for family and friends. Importantly, it also enables users to nominate a trusted “Messenger” who is granted read-only access to this information at the appropriate time, ensuring wishes are honoured while safeguarding privacy.
The app’s value lies not only in its practicality but also in its design philosophy. With end-to-end encryption and secure backups, users have complete confidence in the protection of their most sensitive information.
The interface is simple and intuitive, breaking down complex information into manageable categories while maintaining an empathetic and respectful tone. This blend of emotional sensitivity and technological strength sets MyBio.life apart in its category.
Since its soft launch, MyBio.life has gained traction both in Australia and internationally, with downloads across multiple platforms and endorsements from individuals who describe it as “a gift of peace of mind.” The product has been showcased at national forums, including a partnership with Channel 9 and participation in the Good Life, Good Death Expo hosted by Palliative Care Queensland in 2025. User testimonials highlight the life-changing impact of the app, from easing the burden on grieving families to providing reassurance for individuals who want to ensure their affairs are in order.
MyBio.life represents a significant step forward in product innovation. By combining secure digital infrastructure with human-centred design, it offers a solution that is practical, accessible, and deeply meaningful. It empowers people to take control of their lives and legacies while providing their families with the comfort of clarity when it matters most. More than an app, MyBio.life is a legacy tool, a planning resource, and a compassionate companion for one of life’s most difficult journeys.
By addressing a widespread societal need with originality, market relevance, and measurable social impact, MyBio.life exemplifies both technological ingenuity and meaningful human benefit.
For more information about Mybio.life, visit https://mybio.life/